Seven steps to managing an influencer marketing campaign

From the brief to selecting influencers and analyzing the results, brands must adhere to a well-established program to implement their social media campaigns. What are the steps for a successful influencer campaign? To answer this question, JDN asked three specialty agencies how they work with their clients. A job not to be confused with the … Read more

News from Quebec’s telecom industry | Isart information

February 2, 2023 What has happened in Quebec’s communications and marketing industry in recent days? Appointments, campaigns, awards, new mandates… we sum it up here. A2C and SDGQ welcome Brian Collins to Montreal on March 17th On March 17, the Association of Creative Communication Agencies (A2C) and the Society of Graphic Designers Quebec (SDGQ) are … Read more

Inspirational Woman: Maude Perrault (Nelly Marketing)

Maud Perrault (She) is the president and founder of the agency Nelly Marketing As a businesswoman, Maude has proven that it is possible to succeed in business while staying true to your personal convictions. His employees admire him for his sharp mind and ability to quickly understand complex situations. She is able to see situations … Read more

The purchasing manager of Lidl France deplores the lack of transparency of multinational companies

On the set of BFMTV, Michel Pierrot, Executive Director of Purchasing and Marketing at Lidl France, denounced the behavior of large multinationals. He claims that some of them are “asking for an increase of between 15 and 49%” in the prices of their products. “A multinational company is asking us for a 30% increase without … Read more

Idea 2023: Unveiling of a jury specializing in “Business Results and Strategy”

L’Association of Creative Communication Agencies (A2C)In cooperation with Society of Graphic Designers of Quebec (SDGQ)reveals the composition of the jury for discipline Business results and strategy fromidea. headed Melanie MironGeneral Manager, Brand, Quebec, BMO Financial GroupIts members will be responsible for selecting the best marketing strategies with the most impressive impact over the past year. … Read more

Understand all about data marketing and its impact on business innovation

In the face of the emergence of big data and artificial intelligence, data marketing has become a valuable skill for companies that want to improve performance. Can these technologies, already benefiting the largest economic players, help SMEs / VSEs find their place in a saturated market? Let’s explore data marketing and its impact on business … Read more

Top 5 Poco X5 Pro Features According to Recently Leaked Marketing Materials

Poco X5 Pro’s marketing materials for the global market have been leaked, largely confirming the key specifications of the phone. The leak comes from Sudhanshu Ambhore who claims to have translated the details which were originally in Chinese. Exclusive: POCO X5 Pro 5G marketing material for the global region. -6.67 inch, AMOLED, 120Hz refresh rate, … Read more